Entrepreneurs Brief Guide
“How to Manage the Creative Process of Your Business”
Dr Jim Porter
The business world is full of examples of organisations which have tapped into the creativity of their workers as well as customers in order to become more efficient. Yet some businesses don’t realize the need and importance of managing this very important asset of their organisation. Organisations must learn to manage their creativity within a framework, such that there is an ecosystem of hard work and profitability co existing in a successful environment. Hence, managing the creative process in any organization is very vital to its success in the long run.
In 30 minutes, learn how to:
Appreciate the creative process
Help your workers with their creativity
Manage the creative process
Copyright
How to Manage the Creative Process of Your Business
Dr Jim Porter
Revision: SW6.071.001
Copyright © 2011 – All Rights Reserved.
Smashwords Edition
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ISBN:
978-1-4659-9998-6
Publisher: Smashwords, Inc.
Apart from the regular assets of any organisation such as its capital investment, raw materials, labour etc. the most important is its creative force. This is the driving force behind the success of any organisation. In order to survive in the highly competitive global market, most of the businesses look upto their creative force to churn out ideas and innovations for keeping them a step ahead and to maintain their relations with their customers.
Many management gurus and scholars in this field have tried to assess the creativity of the individuals but what matters more is the environment which can be created in order to harness their creativity to the maximum.
The business world is full of examples of organisations which have tapped into the creativity of their workers as well as customers in order to become more efficient. Yet some businesses don’t realize the need and importance of managing this very important asset of their organisation.
Organisations must learn to manage their creativity within a framework, such that there is an ecosystem of hard work and profitability co existing in a successful environment. Hence, managing the creative process in any organization is very vital to its success in the long run.